
Enabling Seamless Multi-Lender Integration for
ScalableFinancing Solutions
A Growing Challenge in the Home Improvement Industry
Our client, a leading home improvement provider, faced a significant challenge: their in-house software systems, built to manage the initial business operations, were struggling to keep up as the company grew. With home improvement costs rising, providing accessible financing through multiple lenders became critical to expanding their reach and increasing approval rates for customers. The existing systems lacked scalability, leading to inefficiencies in integrating with various lenders and managing complex workflows across different locations.
Navigating Software Challenges in Home Improvement

LendFoundry Supports Scalable Growth
LendFoundry provided a complete solution that allowed the client to expand while addressing these integration challenges. By utilizing API integrations with five different lenders, the platform automated the entire loan origination process, providing real-time visibility into loan statuses. The lender waterfall features enabled applications to move seamlessly from one lender to the next in less than 15 seconds, ensuring that each customer received the best available financing option without delays.
Unified Financing Framework

Additionally, the platform integrated directly with Salesforce CRM, enabling a smooth flow of information and real-time updates for sales teams. The solution also included Okta-based Single Sign-On (SSO) to enhance security and role-based access control, which ensured that the right information was visible to the right stakeholders.
LendFoundry’s Impact: Improved Efficiency and Scalability
With the LendFoundry platform, our client transformed their financing process. The API-driven lender integration and lender waterfall ensured that financing options could be secured almost instantly, while the Salesforce integration provided improved transparency and internal coordination.
The result was a financing experience that could move from sales initiation to installation within a single day, enabling the client to grow their network of financiers and expand their point-of-sale program across the U.S.

95%
Loan Origination Workflows Automated

<3s
API Response time for lender integrations

<1s
to Sync Salesforce CRM updates

2000+
Applications Processed/month
The system also significantly reduced manual tasks, giving the client the ability to process more than 2,000 applications per month while maintaining compliance with lender-specific requirements, ensuring scalability without compromising efficiency.
About Lendfoundry
LendFoundry is the next-generation, cloud-based, SOC1 and SOC2 Type2 compliant, full stack technology platform to enable digital lending.
Available as a SaaS offering on AWS, LendFoundry is built using a micro-services architecture and is highly customizable and scalable. Powered by API integration with 80+ traditional and alternate data providers and platforms, it can help digitize a lender’s entire loan lifecycle to deliver faster loans and also add new customer segments.
Key Modules: Borrower Portal, Broker Portal, Dealer Portal, Merchant Portal, Back Office Portals, Loan Origination System, Loan Management System, Business Analytics.