Category: Fintech

October 29, 2015

Direct Mail Not Working? 10 Things You Can Do Now!

Volume. To obtain meaningful results, you have to commit  to a meaningful volume. A few thousand pieces here or there will lead to upsetting results and might prematurely end your efforts in using direct mail as a acquisition channel. Avoid Using Only Marketing or Demographics[...]

October 4, 2015

3 Common Identity Fraud That Plague FinTech Startups & How to Avoid Them

There are as many types of fraud as there are fraud prevention tools. I’m here to categorize 3 common types of originations fraud and a few tips to prevent them. A great fraud prevention program will increase your profit margin and strengthen your capital market’s[...]

September 18, 2015

10 Things You Should Know Before Launching Your FinTech Startup

Origination To attract meaningful capital partners, you must demonstrate that you can produce, cross-sell and service. It doesn’t matter which asset class you are going after or how novel your direct marketing efforts are, it’s always about how much can you produce. Capital Markets The[...]